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These are Elo’s adventures, to seek out new life and new civilizations, to boldly go where no fictional character has gone before … or at least try
Rewind
About this comic
In this comic, Elo reflects on the evolution of technology and consumer culture by revisiting two iconic years: 1984 and 2014. The scene cleverly compares these timelines, nodding to Apple’s famous “1984” commercial that introduced the Macintosh computer and contrasting it with a world where the masses seem just as captivated by modern tech.
The repeated figures in the background symbolize conformity, a theme central to the original “1984” ad. By placing Elo in the center, the comic highlights a sharp contrast: while in 1984 in Romania, people were lining up for basic necessities like meat, by 2014, the lines had shifted to people waiting eagerly for the latest iPhone. This juxtaposition humorously shows how desires and priorities have changed over time, raising questions about what really drives our actions.
The title, Rewind, invites viewers to think about how far we’ve come and whether progress has led to more freedom or just a new kind of dependence. Elo’s playful critique reminds us to reflect on how consumerism and technology shape our lives, for better or worse.